Kozler Business Solutions Blog

Posts about:

Lead Generation

Why your Facebook ads are not working

Why Your ROAS is Dropping and What You Can Do About It

Return on Ad Spend (ROAS) is one of the most crucial metrics for ecommerce business owners. It measures how much revenue you generate for every dollar you spend on advertising. A decreasing ROAS means that your advertising campaigns are becoming less profitable. And if you aren't careful, this can put your entire business at risk.

If you've noticed that your ROAS is dropping, you're not alone. The digital advertising landscape is changing rapidly, and many factors can impact your ROI. In this blog post, we'll discuss some of the reasons why your ROAS may be dropping and offer solutions to help you get back on track.

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How to Write Compelling Ecommerce Marketing Copy

Writing compelling eCommerce website copy is key to driving sales and engaging customers. Writing for an eCommerce website should be a carefully crafted process that includes research, creative titles, SEO optimization, and a focus on convenience. In this guide, we will outline how to create content that captures your audience's attention and drives more leads through the door!

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Ready for the Future: Unlocking the Potential of eCommerce Marketing Platforms in 2023

As eCommerce business owners, it's critical to stay ahead of trends and keep up with the latest technological advances to make sure we're ready for whatever the future holds. That’s why today we’ll be exploring how you can unlock the upcoming potential in eCommerce marketing platforms in 2023. From AI chatbots that can automate marketing tasks and personalized recommendations for customers to increased data security tools, your store is set for success as long as you know how best to use these emerging technologies. Don't worry - there is no need to upgrade immediately; what matters most is knowing which direction developments are heading so that you are ready when the time comes! So let's dive into some trends shaping this new world of eCommerce now . . .

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27 lead generation ideas you need to implement to grow your business

Lead generation is the process of attracting people who are interested in your business. It is a proactive action on your part to bring someone into your sales funnel. Providing value is the best way to bring people in. The old school sales pitch isn't going to work anymore. People don't want to be sold to. You need to provide value for your audience in a way that will delight them and ensure they want to engage with your business.

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