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In this current economic climate, it is essential that ecommerce businesses take an in-depth look at their growth model and make changes accordingly. Completing a growth audit is one of the most effective ways to do this.
Who is this blog for: eCommerce businesses and brands
Shein has become one of the world’s most successful fashion brands. The company is valued at $100 billion USD and their app has had more downloads than Amazon.
It’s no secret that clothing brands are constantly looking for ways to increase sales and cut costs. In recent years, many brands have turned to selling directly to consumers (DTC) through their own websites and apps, foregoing the need for middlemen like retailers and wholesalers. The trend has disrupted the retail industry, with some big-name retailers filing for bankruptcy or closing stores.
